When we started .Free Clothing, we didn’t know exactly where it would take us. We honestly were just hoping that we could sell enough shirts to get our own for free. Going through school and then getting a job was a catalyst to do something else. I realized that, for me, working on products and ideas that neither involved freedom in creativity, nor desire to improve the lives of the people purchasing them was soul sucking for me. I see human beings as the most important thing on earth, and I can’t be happy working at a job that does nothing but try to thin out their wallets and create future landfill. (That’s about as pessimistic of a view I can take on it, but for me the longer it went, the more real these sentiments became.)
Switching to full time work for .Free Clothing was simultaneously a dream come true and the scariest days of my life. I felt free and irresponsible, liberated and crushed, exhilarated and depressed.
Despite the trial and struggle of working for myself, any time I look back, I know that I’ve taken a step in the right direction. A good step. I can’t be sure what the next step is going to be, if we’ll be successful or fail. But I know the choice to take a step of faith and move into this adventure was absolutely the right step for me to take.
I view any change or progress in life the same way that I do fitness. You apply extreme amounts of sacrifice, discipline, and consistency only to see little, if any daily change. However, 3, 6, 12 months later, you don’t even look like the same person anymore.
I often find myself taking short cuts or short term pleasures instead of keeping that focus on where I really want to be. If this shirt can do anything I hope that it reminds you of why you are sacrificing and helps you to keep your focus and continue on. You’ve got this. Take that next step. You’ll be that much father from where you do not want to be.
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